With 360° video becoming increasingly popular and favoured by marketers for the interactivity and engagement it provides, the world’s biggest companies such us Google, Microsoft, Samsung and Facebook have been making huge steps towards promoting and embracing the technology.
Google has just recently announced YouTube’s new feature, the 360-degree video ads. Spherical video makes storytelling stronger and brings the audience closer to the brand. The 360° ads can give a taste of the company’s identity and what a client can expect. “We’ve really designed them to help advertisers showcase their digital showrooms,” YouTube ads Product read more